Life; Be in It, sometimes.

I was a big fan of Australian columnist Philip Adams in my student years and continue to read his columns in a weekend paper. I don’t always agree with him, but something I always found admirable about Adams was that he had achieved so much. He was prolific, and I aspired to be prolific, afternoon naps permitting. He seemed to lead several lives. He is still described as an advertising guru, writer, film producer, critic, farmer and collector. He was a pioneer in the Australian film industry. Today he is called a Broadcaster and hosts a national radio show. He is a beautifully spoken man, a raconteur if you will, and is still asked for his opinion on many things. I used to wonder if he had more hours in the day than the rest of us or if he delegated the boring chores in life elsewhere.
I have used a comment he once made about his busy life in various time management programmes over the course of my career. “When people say to me: how do you do so many things? I often answer them, without meaning to be cruel; how do you do so little? It seems to me that people have vast potential. Most people can do extraordinary things if they have the confidence or take the risks. Yet most people don’t. They sit in front of the telly and treat life as if it goes on forever.”
I have kept this quote nearby for a long time. I agree with all my heart. Life does not go on forever. To me, this message said, “Set some goals! Do something! Do not keep saying … I’ll do that – one day.”
One of Adams’ claims to fame was a national advertising campaign in Australia called Life. Be in It. This was an attempt to get Australians away from watching TV and to the great outdoors to take part in life. One of the stranger side effects of this campaign to ward off obesity, was that schools, like mine, were given things like giant Earth Balls to chase around. Senior citizens were encouraged to play games and buy sneakers. You have one life, the campaign reminded us all. “Be in it, today, live more of your life,” went the catchy jingle.

life poster
This weekend, Adams has written a column called I’m Wasting my Precious Time. This is not a lament. This is a confession and at first appears to be something of a volte-face. Or is it simply the wisdom of a 78-year-old man? He writes that he now regrets not having wasted more days, instead of being ‘so busy being busy, cramming ambitions, careers and diaries.’ “Watching birds is better than binge viewing. Playing with children is better than watching other people play cricket. Playing with dogs is more therapeutic than Freud.”
“There is much to be said for saying nothing, for silence undisturbed by conversation or earpieces. Reading books is recommended. Long, lingering, uneventful time devoted to scenery has much to recommend it. Art in general seems a very good way to waste time. Music, dance and drama and methods of intensifying time, paradoxically making it last longer and pass quicker. Looking up is recommended, particularly in the bush on a cloudless night. There are no better ways to experience time than to waste it.”
I’m not sure Adams has really changed his tune at all. The message to me remains that of, Life, Be in It. Think about the fact that your life is not going on forever. He is simply redefining the good life.
It was a timely read for me. I have used the word ‘busy’ too much this year already and its only January. I have had to make four return flights in the first two weeks back at work and I am already tired. But I do not think I am at the martyred end of the ‘I’m So Busy’ brigade just yet. I sit next to people hunched over laptops on flights, desperately trying to work in a space that is inhuman, and I refuse to join them. I insist on looking down at the landscape below if I possibly can. I always cart my latest paperback with me, so I can read mid-flight.
I am aware of the ‘who is busier’ competition but if I am asked about my plans for the weekend, I am quite happy to reply, ‘absolutely nothing.’ And yet I still need to constantly remind myself to look up, slow down and breathe.
The Rolling Stones were wrong; Time is not on our side. It is running out all too swiftly. Priorities, perspective, balance. It is a constant juggling act. It will be a long time before I ditch all the To Do lists, but I’ll keep the Adams column handy and try to remember to look up at the night sky and the scenery more often.

4 thoughts on “Life; Be in It, sometimes.

  1. A great piece to read. i well recall the Life Be In it Campaign (LBIIC) yet i fear what it mainly achieved was making those of us who were busily juggling competing demands, to juggle a few more! Oddly enough i thought of that campaign when i flickered briefly over Gogglebox: LBIIC campaign has still some corners of society to touch it would appear. As the sand shifts in my ‘hour glass’, i sense more deeply that some personal combination of the Carpe Diem/Work In Progress/embrace it all approach – contradictory as it sounds – may be the healthiest of goals. I also wonder if Phillip Adams senses how many of our lives he touched with joy: i hope so. MissB


  2. I often wonder if by wanting to savour the peace and quiet in our lives means we’ve reached a new plateau in understanding life and how we’ve lived it to this point; and how we want to live it going forward. I used to grow tomatoes and strawberries for the table; and sunflowers for the vase. Now I grow them so I can sit and watch nature take its share. “Let us read. Let us dance. These two amusements will never do any harm to the world”. Voltaire knew a thing or two. Loved your insights. Thank you.


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